Our Purpose
"To create iconic vacation experiences and hotels that will stay with our customers for life."
Our History, Our Family
39+ years of experience in the tourism sector.
True to our mission of fusing creativity with excellence, quality, and tenacious execution.
"With the firm intention of seeking product recognition for future development, TAFER maintains a global vision of expansion to share with related independent developers and hotels."
TAFER Hotels & Resorts
Holistically consolidates a successful and profitable business model through:
Trend Marketing
Highly efficient operation of luxury hotels/resorts
Innovative management of Vacation and/or Residence Club
Iconic design of new concepts
Comprehensive destination agency services
LOS CABOS
1,606 Keys
PUERTO VALLARTA
1,359 Current
+ 608 New
1,967 Keys
CANCUN & RIVIERA MAYA
877 Current
+ 908 New
1,785 Keys
World-Class Resorts & Hotels
Located within the grounds of five star hotels and exclusive nature preserves, your encounter with excellence, quality and unique experiences in Mexico is guaranteed.
Garza Blanca Resort & Spa Los Cabos
Un espacio planeado para ti. Este resort inspirado en el mundo natural, se desenvuelve en un escenario de lujo y confort personalizado que se caracteriza por superar toda expectativa a través de instalaciones de ensueño, actividades únicas y un...
Garza Blanca Resort & Spa Cancún
La más reciente adición de TAFER se encuentra lista para recibirte… Y una vez aquí, te aseguramos que no querrás irte. Este paraíso privado, ubicado en las costas de Cancún, es el lugar ideal para desconectar y...
Garza Blanca Preserve Resort & Spa Puerto Vallarta
Protegido por la abundante flora y fauna de la Sierra Madre, y arropado por las tranquilas olas del Océano Pacífico, Garza Blanca Preserve espera tu llegada. Conoce una realidad totalmente nueva a través de sus instalaciones, actividades y...
Hotel Mousai
El primer y único resort AAA 5 Diamantes en todo Jalisco, espera por ti en Puerto Vallarta. Este innovador espacio sólo para adultos ha cambiado las reglas del juego y, sin duda, te sorprenderá.
Sierra Lago Resort & Spa
El resort de montaña más lujoso espera por ti en el corazón de Mascota, Jalisco. Rodeado de naturaleza, este resort es ideal para desconectar de los problemas y reconectar con la tierra. Déjate seducir por la tranquilidad de este paraíso y vive...
Villa del Palmar Cancún
Ubicado en las paradisiacas costas de Playa Mujeres, Villa del Palmar Cancún es el espacio ideal para relajarse y vivir unas vacaciones todo incluido en compañía de familia, amigos o pareja.
Sian Ka'an Village Quintana Roo
Sian Ka’an Village es una lujosa propiedad ubicada en una privilegiada enclave de la biosfera de Sian Ka’an, una espectacular reserva natural en el Caribe mexicano protegidas por la UNESCO. Adéntrate en este paraíso en...
Our Insignia Gesture
We touch our hearts to
remind ourselves that it’s
an honor to serve you.
We touch our hearts to
remind you that it’s an
honor to serve you.
Business Model for Success
Hotel Operation
Aligned with AAA’s high standards of exceptional service to achieve an environment where guests and members perceive the operation as a luxury experience.
Vacation Club
We create customers for life. Our vacation clubs ensure a recurring revenue model, which contribute to ever-increasing financial results. Over 80,000 members.
Financial Strategy
Management focused on financial sustainability, through management and use of opportunities, in addition to having an alternate model for crisis management.
Sales and Marketing
With over 250,000 satisfied and loyal customers per year, our hotels stand out for an optimal mix of channels with a top-priority focus on the direct channel.
Constant Growth
We currently operate 3,161 keys and a growth at 3 years of 4,124 proprietary keys. In 5 years, we are projecting to have 4,964 proprietary keys and 3,000 additional keys from new affiliations.
Recognized Excellence
Vacation Club Loyalty Recognition
Through different memberships, our 80,000 repeat members represent over 600,000 room nights per year.
Memberships
- VPA / UVCI
- Regular TRC
- 4 Star Elite
- 5 Star Elite
- Elite Residence Club
- Villa del Palmar Cabo San Lucas
- Villa del Palmar Puerto Vallarta
- Villa del Palmar Flamingos Riviera Nayarit
- Villa del Arco Cabo San Lucas
- Villa la Estancia Riviera Nayarit
- Garza Blanca Preserve & Resort
- Garza Blanca Resort Los Cabos
- Hotel Mousai Puerto Vallarta
- Villa del Palmar Cancun
- Sierra Lago Resort